This is a text version of our #femfuture infographic.
The feminist movement, repeatedly declared dead by mainstream media, is actually very much alive — and it’s online.
What is online feminism?
The largest innovation in feminism in the last 50 years that harnesses the power of online media platforms to discuss, uplift, and activate gender equality and social justice.
Who We Are
Activists & Thought Leaders
Activists & Thought Leaders
Why We Need It
Every 2 minutes, someone in the U.S. is sexually assaulted
3% of U.S. women hold positions of clout in the mainstream media
At 11 of the top U.S. political and intellectual magazines, the average male to female ratio for bylines is 7:1
55% of women of reproductive age in the U.S. live in a state considered hostile to abortion.
80% of 10-year old girls say they have been on a diet
40% of murder victims from anti-LGBTQ violence are transgender women
For every dollar paid to men, women at work earn:
Average Working Woman $0.77
African-American Women $0.69
Hispanic Women $0.60
2 MILLION Blog posts are written
172 MILLION Facebook visits
40 MILLION Twitter visits
20 million Google + visits
17 MILLION Pinterest visits
94% of people aged 18-29 use the Internet
41% of of people aged 18-25 have engaged in political discussion or action on social media
Feminist Activism, Then vs. Now
1970: The Ladies Home Journal Protest
U.S. women’s magazines were largely being run by men and advertisers, and stories focused constantly on beauty ! and housework.
Media Women, New York Radical Feminists, National Organization for Women and Redstockings
Hire a female editor-in-chief and an all-female editorial staff; having women write columns and articles; hire women of color; raise raise employees’ salaries
A protest inside the Ladies Home Journal offices on March 18.
Over 100 women mobilized
Ladies Home Journal produced an 8-page special section in their August issue on women’s rights, and implemented day-care programs for the employees and editorial training programs for women. A few years later in 1973, Lenore Hershey became the magazine’s editor-in-chief.
Seventeen Magazine Campaign
Teen magazines for girls and young women often include photoshopped images of girls, leading to eating disorders, depression, and low self-esteem.
SPARK Movement members, including 14-year old Julia Bluhm, Shelby Knox at Change.org
For Seventeen magazine to include photoshopping policies to help promote more realistic body images among readers, and pledge to use at least one unphotoshopped image of beauty per issue.
A Change.org petition, an online video documentary by Bluhm and Izzy Labbe, and a live street protest & mock photo shoot of “real girls” outside of Seventeen’s offices
86,000 signatures on Change.org and over
13,000 views of the video documentary
After a meeting with Julia Bluhm, her mom and SPARK Movement Executive Director Dana Edell, Seventeen Editor-in-Chief Ann Shoket made a public commitment to not photoshop girls’ bodies in the magazine with a special “Body Peace Treaty” for their July 2012 issue.
The Opportunity: A more feminist future
Benefits of investing in online feminism:
Big picture strategizing
Reclaim the media
Economic empowerment Infrastructure